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Our Story


LGBTQ store owner

I’m Sarah, the founder and owner of Queer Gear. I’m a queer that makes stuff for queers!

It took me a long time to come out and even longer to feel comfortable in my own skin, let alone wear “queer clothes.” And once I finally started snooping around for some cool gear to represent my identity, many of the products I found were still exclusive to certain identities, tacky, gaudy, or low quality.

Why was LGBTQ+ clothing only sold by sketchy online vendors who also sell beer pong sets, bottle openers, and whoopie cushions? Shouldn't LGBTQ+ clothing be made by LGBTQ+ creators?

And so, Queer Gear was born!

Today, I’m honored to work with members of the community to produce high-quality products that aren’t only cute but also make a difference in individuals’ mindsets and confidence. Finding stylish queer-related clothing is a minor struggle compared to the discrimination and isolation that millions of LGBTQ+ members continue to face. Queer Gear is about bringing representation and awareness to this tenacious fight without stereotyping and helping every person show that there is unity in diversity.

I found what I was looking for in Queer Gear. I hope you do too!